Many women -- both those
with big butts and smaller butts -- have expressed concern about
the availability of clothing that fit their figures.
Recently, some fashion designers have taken [either a
sincere or financial] interest in women with big butts and
have produced well-fitting and stylish clothing that not
only "accommodates" a big butt, but makes it look
really good.
New advertising campaigns from [cosmetics
company] Dove and hip-hop mogul Nelly with Apple Bottom
Jeans that are designed to "curve around the buttocks
and the thighs," illustrate the desire to serve this
market.
In 2007, we are probably living in the best time in history
for the appreciation of big butts. Indeed, the Nike
"Thunder Thighs" ad celebrates the big round ones,
even if does so somewhat at the expense of appearing to
caricature women with big butts. Notwithstanding typical
corporate insensitivity, short-sighted designers, and
anorexic would-be models, there is no need to for any woman
to consider reducing her big round one to a little flat
thing. In fact there are many workout routines and other
services designed to make the less ample rear bulk up and
stand out in a crowd.
The
above YouTube video is an interview that focuses on both the
psychological impact and the fashion-related concerns of
women with big butts. Interviewee Angela Edmunds owns a
retail shop in Philadelphia, PA which has big-butt women as
its primary demographic. In this interview, Angela appears
to be a little too diplomatic for our tastes. In other
words, we wouldn't expect to see her leading a parade of
big-butt women, even though she says that she has a big
round one herself.
It
seems a little strange hearing an African-American woman say
she feels (or once felt) uncomfortable about having a big
butt. In most cases, a sister's butt looks pretty much the
same as most of her friends' and family members' butts.
Nevertheless, Angela appears to be very knowledgeable about
big-butt fashions, and the history of fashions for women
with larger posteriors, so you should probably stop in
Showroom 77 the next time you are in Philly.
The host talks about women who cover their rears with
sweaters to hide their butts. The fact is, some big butts
should be hidden. Not all big butts are created equal. We
have seen big wide butts, big flat butts, and big sagging
butts. What we stress is "big and curvy." Let's
not do Beyonce and J-Lo the disservice of lumping them in
with every woman [and man] who refuse to regulate and stabilize the size and
shape of their booty.
For more information about Showroom 77, visit their site at
showroom77.net.
If you watched all or part of this video, email karen@buttshape.com
and tell her what you think of this topic and our positions
on the topic.
